A specialist in engineering and digital transformation, the APSIDE Group announces the acquisition of KELEY CONSULTING, a firm specialising in digital strategy.

Founded in 1976, APSIDE is a market leader in France with annual growth of more than 10% for over 15 years now. Achieving annual revenue of some €198m, the group stands out through the diversity of its expertise in fields such as IT systems, technological & industrial engineering and the development of digital solutions. APSIDE operates in multiple sectors including banking & finance, insurance, defence, automotive, telecoms and media. Headed by Pierre Gauthier, APSIDE exploits the know-how of its 2,500 employees and 22 branch offices both in France and abroad (Germany, Belgium, Morocco, Portugal and Switzerland).

With the support of the investment bank PAX CORPORATE FINANCE in order to identify, initiate and negotiate the acquisition, APSIDE can now count on additional revenue of €10m.

Concluded in parallel with the acquisition of the ELANZ group, this operation follows the restructuring of the majority holding in APSIDE conducted by SIPAREX in February 2018, with the support of multiple entities of the Crédit Agricole group and involving around one hundred of the Group’s executives, with the objective of enabling APSIDE to commence a new stage in its development.

KELEY CONSULTING is a digital native company founded by Pierre Guimard (formerly of BCG, Accenture and Fnac.com). Its services enable its clients, large groups (12 in the CAC40) and start-ups to define their digital strategy, to exploit data and to implement their digital projects (development of web, mobile, social media applications, etc).

With some hundred consultants and engineers specialising in digital, KELEY CONSULTING has enjoyed strong growth, with revenue now approaching €10m. The merger enables APSIDE to enhance its digital offering by offering its clients a comprehensive range of support services, covering definition, production and implementation of the digital strategy.