Jun 2015

The sports marketing agency Sport Vision raises €1 million from Audacia.

Customers and counterparties

Founded in 2007 by Jean-Luc Gipond (former President of FC Nantes and VP of the Ligue de Football Professionnel) and Marc Loison (former CEO of ISL France and Sportfive), Sport Vision is a marketing agency specialising in communication through sport with a turnover of €7m.

The company has three development centres offering a global response to its customers:

Sport Vision Consulting acts as marketing and commercial management for sports institutions (clubs, federations, racecourses,…) ensuring them the management of marketing rights (sponsoring, TV,…). Among its customers, Sport Vision counts clubs of L1, L2 (football), rugby volley, basketball, federations…
Sport Vision Evènements organises and produces sporting events and markets the associated rights. Sport Mison offers several events including the VéloTour, the La Parisienne women’s race and the Lorient stage of the Volvo Ocean Race.
Sport Vision Bien-être aims to develop the practice of sport in companies allowing employees to gain in efficiency.
Sport Vision has a broad portfolio of some thirty French and international sports institutions for over 600 advertisers.

Wishing to strengthen its sports rights management business by taking advantage of attractive market conditions, Sport Vision has just increased its capital by €1 million. Advised by Pax Corporate Finance’s teams, this fund raising, which will be supplemented by backed financing, will enable the company to acquire exclusive media rights for several football clubs (L1, L2).

According to Jean-Luc Gripond (President and Founder of Sport Vision): We consulted various investors with the support of PAX, which has a good knowledge of the sports market.  We were able to choose the best partner with attractive investment terms.  In addition, the Audacia teams have demonstrated excellent business sensitivity and a strong interest in our business project.  With new means of financing we will begin a phase of strong development of Sport Vision.

According to Audacia: Sport Vision is made up of a team of experienced seniors who now have the financial means to substantially increase their rights portfolio. We are happy to accompany them in their growth and are convinced that their action will contribute to the development of the market and its professionalization.

Associate members